Creative Leader | Creative Director | Creative Strategist | Advertising and BRAND Marketing Guru

WHAT I DO

Driven, collaborative creative leader with global experience on the world’s biggest brands, like Coca Cola, MTV Networks, and The Home Depot.

I’m able to achieve excellence across brands through big creative ideas informed by research-led insights, data-driven strategy, smarter processes, and building trust cross-functionally with business-critical partnerships.

I’m also devoted to developing talent as a servant-minded leader, building close-knit, high-performing teams that produce best-in-class work. 

BRIEF HISTORY

I’ve been in the business since 2008, cutting my teeth as a creative in the NYC advertising scene, then growing as a creative leader at ViacomCBS and 22Squared before my taking on a creative leadership role at The Coca Cola Company.

I’ve been super fortunate to create massive campaigns featuring A-list talent such as Zendaya, Kevin Hart, Duane Johnson, Pete Davidson, Adam Devine, Josh Gad, Ludacris, Nick Cannon, Hailee Steinfeld, Louis Tomlinson and my 5-year-old daughter.

But most importantly, I’ve worked with some amazing creative teams and agencies, and as someone who is routinely not the smartest one in the room, I firmly believe in the collaborative power of skilled professionals coming together to make something amazing.

INDUSTRY SKILLS

Creative Direction | Creative Strategy | Brand Strategy | Brand Stewardship | Global Brand Development | Integrated Advertising and Marketing Campaigns | Digital and Social Media Marketing | Experiential Marketing | Entertainment Marketing | Creative Team Leadership | Cross Functional Leadership | Content Creation | Production | Copywriting

BRANDS

Chick-fil-A | Coca Cola | Smartwater | Vitaminwater | The Home Depot | Walmart | Buffalo Wild Wings | Baskin Robbins | Dunkin Donuts | FedEx | Toyota | MTV Networks | Microsoft | Wendy’s | Progressive | Time Inc | Forbes | Virgin Atlantic | Reebok | Fossil | Pepperidge Farm | Campbells | CoverGirl | Universal | Crayola